PROGRAM
Place: ISEG - Caixa Geral de Depósitos Auditorium
09h00 - 09h30 - Registration of participants
09h30 - 10h00 - Opening Session - Welcome Remarks
Prof. Clara Raposo - President of ISEG
General José Garcia Leandro - President of Jorge Álvares Foundation
Prof. Fernanda Ilhéu - President of New Silk Road Friends Association
1ST PANEL
10h00 – 10h30 - The Importance of Cross-Cultural Understanding in Portugal-China Cooperation
Ambassador Cai Run – Ambassador of People´s Republic of China in Portugal
Ambassador José Duarte Jesus – Ex- Ambassador of Portugal in China
10h30 -10h45 – Cross Cultural Understanding in Portugal-China Scientific Research Cooperation
Prof. Manuel Mira Godinho – Vice President of ISEG
10h45-11h00 - Coffee break
2ND PANEL
11h00 – 12h30 - The Cultural Distance Challenge in Company´s Strategic and Operational Decisions
Chair: Prof. Fernanda Ilhéu - President of New Silk Road Friends Association
a). Dr. Qi Xiao – President of Bank of China in Portugal
b). Eng. Alberto Carvalho Neto – CEO of BEWG PT
c). Prof. Álvaro Rosa – Professor at ISCTE
d). Dr. Liu Huayin - CIO of UNA Seguros
Q&A
12h30-14h00 - Lunch
3RD PANEL
14h00 – 15h00 - The Cultural Distance Challenge in Company´s Clients and Suppliers Network
Chair: Dr. João Tiago Silveira - Partner of Morais Leitão
a). Eng. Bruno Oliveira – Vice President of China Construction Portugal
b). Dr. Jorge Costa Oliveira – CEO of JCO Consulting
c). Prof. Dora Martins de Matos – Export Director of Real Companhia Velha
d). Dr. Paulo Zhan - Vice CEO of Iberia Universal Group
Q&A
4TH PANEL
15h00 – 16h00 - Macau and the GBA - Prospects of Cooperation for Cross-Cultural Talents
Dr. Jorge Rangel - President of Macau International Institute
Prof. Carmen Mendes - President of Macau Scientific and Culture Centre
Dr. Un I Wong - Vice President of New Silk Road Friends Association
16h00 Closing
Dr. Choi Man Hin - Chairman of New Silk Road Friends Association and President of Associação Comerciantes
e Industriais Luso-Chinesa
Prof. João Sobrinho Teixeira - Secretary of State for Science, Tecnology and Higher Education